The ever-increasing popularity of cosmetic surgeries makes plastic surgery PPC an important addition to any cosmetic clinic’s marketing strategy. Most patients search for available surgeries and clinics online, making PPC the most effective method for attracting their attention to your services.
Increase in Revenue
Increase in PPC Traffic
Increase in Conversion Rate
We Help Plastic Surgeons With
How Much Do Plastic Surgery PPC Services Cost?
The cost of pay per click for cosmetic surgery practices can be variable and primarily depends on your campaign’s scale. More extensive campaigns require more attention and constant adjustment, making them more expensive. Our agency offers a variety of payment plans that include a selection of services tailored for clinics of different sizes.
Performance-based fees
The total cost of your PPC campaign will be determined by its performance, so you can be sure that you will get your money’s worth. We are confident in our abilities to help your plastic surgery practice grow, making performance an important criterion for establishing the final cost of our services.
CUSTOM PPC ADS PLAN
STARTING FROM- Full PPC Management
- Ads A/B split testing
- Deep Keyword Research
Ad spend percentage
Another available payment plan is a percentage of total ad spend. The actual percentage will vary depending on the scale of the plastic surgery paid advertising campaign with the total sum being a fraction of the monthly ad spend.
Benefits of Work with Plastic Surgery PPC Company
A plastic surgeon PPC company aims to solve online marketing challenges using a data-driven approach that helps to maximize the results of paid advertising. This helps to bring many benefits, including shorter campaign set-up times and increased conversion rates.
In-depth technical audit
Examining and evaluating the performance of your landing page can help improve its placement in organic search and help the patients discover your services. A technical audit can also help resolve issues with user experience, increasing the chances that visitors will browse your page for longer.
Custom strategy and planning
The cornerstone of any successful pay per click campaign is its strategy. Our experts will perform many services, from competitor analysis to keyword research, to create a strategy that will help you reach your goals and be attractive to potential patients.
Testing and regular reports
PPC advertising campaigns allow the collection of many different performance data, which can then be used to test the effectiveness of the advertisements. Iteration and continuous ad refinement, along with honest performance reporting, keep you informed of your campaign’s progress at all times.
Partner with our PPC Team for Leading Plastic Surgery!
What Do Plastic Surgery PPC Experts Do?
Copify’s cosmetic surgery PPC experts perform a variety of services chosen specifically to complement your paid search strategy. These services aim to bring you the best ROI and make the pay per click campaigns effective faster.
01.
Competitors analysis
Competitor analysis helps to determine paid search approaches used by other clinics to avoid over-contested keywords and ineffective strategies. This helps to bring down campaign costs without losing any effectiveness.
02.
Perform keyword research
Keywords are used to associate your services with search queries used by your target audience. Carefully choosing keywords for pay per click campaigns allows it to capture more of the audience without using the most expensive keywords.
03.
Ads split testing
Split testing is the primary method of choosing between several seemingly equally effective approaches. Dividing your audience into several groups, each of which will be shown a variation of an ad, makes it possible to gather real performance data and determine the best approach.
04.
Conversion tracking and analysis
Conversion tracking is used to determine which ads and approaches are the most effective at converting visitors into patients. We use advanced data-driven tools and methods to see the actual effect the advertisements have on your target audience.
05.
Content writing
Effective pay per click advertisements and copy are just as important as the technical aspects of managing a PPC campaign. Our experts will create content that will help your ads make the best impression on your audience.
Tips on Optimizing PPC for Plastic Surgeons
There are many possible methods for plastic surgeon PPC management, but most have several points in common. The following are some of the most important tips to consider when implementing a plastic surgery advertisement campaign.
Types of Ads for Plastic Surgeon PPC Advertising
Copify uses several approaches when creating plastic surgery PPC marketing ads. A varied pay per click strategy helps make more potential patients aware of your procedures.
Traditional paid search
Traditional paid searches are pay per click advertisements shown on SERP. They can be displayed in different locations and are in some way related to the user’s search query. Most of these ads are text-only, though Google also allows product placement advertisements for relevant categories.
Google display ads
Google display ads can be shown on any website that partners with Google Ads. These advertisements can be shown based on the user’s previous Google searches, location, and other criteria. They are a great way of building audience awareness and targeting previous customers.
Paid social media advertising
Social media allows your clinic to get new leads and conversions while increasing your online reach. Social media advertisements can be created in many different formats and are perceived as more relatable and trustworthy.
Importance of Pay Per Click for Plastic Surgery Practices
Pay per click advertising gives plastic surgery practices many advantages compared to using traditional advertising methods. The ability to target users based on their perceived needs helps advertise only to those interested in your treatments, among other benefits.
Maximize patient outreach
Most plastic surgeons’ patients find their clinic online, making PPC advertisements the most effective method of targeting this specific audience. They help clinics engage with more potential patients in a shorter timeframe.
Reduce advertising costs and maximize ROI
Pay per click advertisements are only paid for when users act, such as by clicking on the ad. Thus, they have a better ROI than advertisements that are paid per number displayed, helping to make your marketing campaign less expensive.
Wide growth opportunities
Effective campaigns can be quickly scaled to increase reach and maintain steady patient growth. Continuous improvement of the advertisements also makes them more effective over time and helps bring more profits.
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Choose Copify PPC Marketing for Plastic Surgery
Copify PPC agency has extensive experience in creating effective campaigns for the healthcare and cosmetic treatment industries. Our tried-and-true approaches to pay per click advertising can help your practice quickly reach its goals.
FAQ about Small Business Marketing Services
Pay per click advertising helps to market specific treatments and cosmetic surgery services to interested users, helping you decrease marketing costs while getting a larger number of quality leads.
Many PPC advertising tools, such as those for Google Ads, are available to all, making it possible to conduct your pay per click strategy. Nevertheless, best-performing campaigns require constant attention and experience in analyzing pay per click performance data, making online marketing agencies the best choice for quick results.
Performing keyword research and competitor analysis, for example, using tools provided by Google, are the best methods for choosing proper keywords for your PPC campaign.
Most plastic surgery PPC ads are structured around keywords since most users search for specific treatments and are unlikely to convert from purely awareness-increasing approaches.
Both SEO and pay per click are effective methods for increasing your clinic’s reputation and reach. Pay per click ads allow clinics to market specific treatments to interested users in their location, making it a better choice for starting an online marketing campaign.
PPC can bring very quick results and allows you to advertise only to patients who are likely to visit your clinic. The total costs of pay per click campaigns are often lower than for alternative advertising methods.
Take a look at the agency’s reviews and case studies. They detail how an agency helped other clinics, allowing you to gauge if their marketing services are suitable for your needs.
Your Google Ads account and your data always remain in your ownership. Copify agency only helps to manage your Google marketing campaigns in your name.
PPC ads can be easily integrated with any other type of online marketing to great effect. They can also be combined with traditional advertising.